Demand Generation Specialist
Company: VirtualVocations
Location: Austin
Posted on: February 1, 2025
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Job Description:
A company is looking for a Demand Generation Specialist II to
support B2B demand generation programs focused on product-led
growth strategies.
Key Responsibilities
Execute targeted multichannel campaigns, including email
communications and nurture sequences
Manage the lead lifecycle, including lead capture, scoring,
nurturing, and enrichment
Monitor and analyze campaign performance metrics to optimize
engagement and conversion rates
Required Qualifications
Bachelor's Degree or equivalent in Marketing, Business, or
Advertising preferred
3-5 years of experience in demand generation, marketing automation,
or a related field
Hands-on experience with marketing automation tools and CRMs
Experience with product-led growth funnels and SaaS/B2B
environments is highly desirable
Working knowledge of HTML and CSS
Keywords: VirtualVocations, Austin , Demand Generation Specialist, Other , Austin, Texas
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